What makes the RED Camera so unique?

The RED Camera is a high performance “hybrid” digital camera that offers the quality of 35 mm film and the convenience of digital. It features unrivaled image quality and the ability to repurpose assets for multiple platforms.

Shoot Digital Cinema, Audio, and Photos. All at the same time. Imagine you’re planning a new integrated campaign. The campaign calls for video, photography, digital displays and more. What once required the use of multiple shoots with different experts can now reap the benefit of a technology that lets you transform your digital capture into whatever you need. Footage from a fashion shoot can be transformed into breathtaking photography without any loss of quality; Video can be made into stills for your website and in-store displays. Editing possibilities are endless as you now have the ability to crop and alter your shots without the loss of quality.

It’s ready for everything. (And so are we). The RED Camera allows you the freedom to create a camera (and thus a shoot) that is custom built for your needs. It’s light and modular design allows for the additions of multiple lenses, and set ups that can easily be adjusted for whatever the occasion calls for. Working in tandem with you, we can create the perfect set-up to help tell your story.